Rumor Confirmed: Google to buy FeedBurner

FeedBurner is known as the RSS Management service that many, many sites use, as well as an advertising service that’s held its own. TechCrunch just reported that in fact, the deal is confirmed and FeedBurner will be receiving a $100 Million Dollar paycheck.

Feedburner is probably the Google of the RSS management world, making it easy to publish an enhanced RSS feed from just about any website. As of this afternoon, Feedburner is responsible for 721,074 feeds from over 422,717 publishers.

Technorati : FeedBurner Google