Leaptag—reereader

What is LeapTag?

When people surf the Internet they are often trying to discover something. It may not be as specific as a news item or a book. Often they are simply interested in something or other and trying to find out more about it. Sometimes these interests are short-lived, for example a sporting event like the World Cup or the Triple Crown race. Other times the interests may be life-long, like fly-fishing, cooking or politics.

LeapTag was introduced at DEMOfall 2006. Click here to see the video presentation.

LeapTag allows you to define the things you’re interested in using tagging. For each interest you create a tag for, LeapTag will produce results that include news and blogs, and books. Even the ads you see will be relevant to your interest.

How does it work?

LeapTag runs in your browser tool bar. As you travel the Internet you simply tag pages to associate web content with your interests. We call this dynamic tagging and it enables LeapTag to create a contextual definition of your interests. When LeapTag returns your results, you further refine your definition by voting positively or negatively on the items you see. This effectively says to LeapTag “I like this, bring me more results like this” or “I don’t like this, don’t bring me anymore like that.” This tagging/voting cycle teaches LeapTag and the more you use the tool the better and more relevant your results will become.

It’s nice to share.

You will be able to use LeapTag to share your tags with friends. When you share a tag, each person you invite to join your group can tag the sites, articles etc. they are interested in, which will collaboratively grow the overall quality of the shared tag. Each member of the group can also comment on their votes, allowing the group to communicate about the items they tagged and the interest you are building together.

How do I get it?

LeapTag is now in beta. We still have a number of features we want to implement before we fully release the product and we are interested in getting feedback from active users. To participate in our public beta, download now.

LeapTag is advertising supported and free to consumers.